This series consists of five live virtual-classroom modules taught by industry expert Evanne Schmarder offered over five weeks. Classroom pricing of $259 includes an "Intro to Digital Marketing" e-book, live one and a half hour seminar per topic (with Q&A), e-workbook for each topic, and a workshop recording of each session topic. Up to four individuals from your business may attend at the same computer terminal. Satisfaction 100% guaranteed or your money back. No questions asked.
Course Fee: $259.
What launched in 2004 as a social network intended to help Harvard students get to know one another better has become a necessity in today’s business world. With 750+ million users worldwide, having a Facebook presence is an important tool in your marketing toolbox. And just as it’s important to know what tools work best for the job at hand it’s equally important to understand the options available to you on this mega-network.
“Evanne has a deep knowledge of the topics that are the subject of her training programs and of her clients' markets. She articulates complex topics in a clear and concise way that ensures that her course students gain tangible benefits that will improve their businesses.”
“The Digital Marketing Workshop is packed with more actionable information than all the videos, books, blogs and online info I have studied on the subject over the last two years.”
“Evanne has a way of making you feel like this is easy! And best of all, she shows you how to use free and almost free tools to create a strong digital presence.”
Unless you live under a rock you’ve heard the term “Twitter”. It’s all the rage at Fox News and CNN, Whole Foods, Zappos, State Visitor Bureaus, the National Park System, and more – many more. While you may have heard about Twitter do you know what it is and how it can benefit your business? C’mon Tweople…let me show you the essentials.
What are some of your website goals? Attract prospects? Provide information? Encourage visitors to book a stay with you? Build repeat business? Online video – both on your website and on YouTube – is one way to help you reach your website (and business) goals.
Classes begin at 12:30pm EST each Wednesday
Conquering the Facebook Frontier
Using YouTube to Build Your Business
Email Marketing is Dead - Long Live Email Marketing
Emerging Media & Productivity Tools
Staying top-of-mind, developing relationships, sending out a call-to-action…email marketing can do all of this and more for your business. Learn the why’s and how’s of e-newsletter and e-blast publishing. Examine your goals, identify required tools, consider your e-product's name and pick up several content ideas.
What's the buzz? QR codes, Pinterest, Google+ and other emerging media tools, that's what. Get in the know on emerging media and learn tips and tricks to use your time online wisely with a few fine productivity tools.
Course Fee: $259